Keep your customers informed about the titles that matter to them and turn new releases into relevant recommendations and additional sales.
With the NEWBOOKS New Title Service, your customers receive personalised email alerts featuring new and forthcoming titles based on their individual subject interests. Using the THEMA classification, customers can select the topics relevant to them and receive automatically generated recommendations at individually defined intervals.
Personalised Recommendations. More Customer Engagement.
Instead of sending generic newsletters, give your customers relevant new-title recommendations tailored to their interests.
The service automatically identifies suitable new and forthcoming publications and presents them in a professionally designed newsletter. This keeps your customers informed while creating regular opportunities to discover and order new titles.
More relevant titles. More engagement. More sales.
From New Title Alert Directly to Order
The New Title Service can be directly connected to your shopping cart, turning recommendations into a seamless purchasing journey.
Customers discover relevant new titles in their personalised newsletter and can move directly from the recommendation to the ordering process.
This makes the service more than an information tool: it becomes an active sales channel for your existing customer base.
Your Brand. Your Customers. Automated Marketing.
The newsletter is designed in your corporate identity and operated as part of your own customer communication.
NEWBOOKS provides the technology, data infrastructure and automation. You benefit from a professional marketing service without having to build and maintain the underlying system yourself.
Your Benefits at a Glance
- Personalised new-title recommendations
- THEMA-based subject classification
- Individually selectable customer interests
- Automated delivery at defined intervals
- New and forthcoming titles
- Direct integration with your shopping cart
- Newsletter in your corporate design
- Up-to-date bibliographic product data
- Less manual effort for your marketing team
- Additional sales opportunities through targeted recommendations
Turn Your Customer Database into a Sales Channel.
The NEWBOOKS New Title Service helps you stay in regular contact with your customers while providing them with information they actually find useful.
You don't have to wait for customers to search for new titles. Bring the right titles directly to them.
More Relevant Recommendations. More Customer Engagement. More Sales.
NEWBOOKS New Title Service turns personalised new-release information into an automated marketing and sales channel for booksellers and specialist media suppliers.